Queen Máxima opens ‘The Future of Fashion is Now’ in Shanghai
On the initiative of DutchCulture, Museum Boijmans Van Beuningen’s highly successful ‘The Future of Fashion is Now’ will be the very first Boijmans exhibition to be shown in China. Her Majesty Queen Máxima will open this exhibition of work by more than 25 international fashion designers on 28 October, during the state visit of the Netherlands to China.

The exhibition, an initiative of 'Han Nefkens Fashion on the Edge', which was shown at Museum Boijmans Van Beuningen in the autumn of 2014, presents the fashion of the future as envisaged by the youngest generation of fashion designers. More than 25 up-and-coming fashion talents from around the world were invited to provide work, including eight designers from China and five from elsewhere in Asia, such as Dooling Jiang (China), Wang Lei (China), Zhang Da (China), Little Shilpa (India) and Movana Chen (China). The presentation also includes designs by respected Dutch innovators such as Viktor&Rolf, Iris van Herpen and Pauline van Dongen, and Elisa van Joolen, Pauline van Dongen and Antoine Peters are actually travelling to China to share their expertise. These fashion designers are actively pursuing innovation in the world of fashion, employing futuristic technologies, innovative manufacturing processes and the sustainability of clothing as guiding principles to shape the fashion of tomorrow. The exhibition can be seen at OCT Contemporary Art Terminal in Shanghai from 29 October 2015 to 28 February 2016. It will then transfer to OCT Art & Design Gallery in Shenzhen, where it will be on show from 26 March to 31 July 2016.

The exhibition’s organisers
The exhibition was conceived by ‘Han Nefkens Fashion on the Edge’, an initiative of writer, benefactor and art activist Han Nefkens and fashion expert José Teunissen, in association with Museum Boijmans Van Beuningen. The initiative’s mission is to support fashion talents who are working at the interface of fashion, art and technology. It kickstarts commissions and supports research into constructive changes in the world of fashion. The exhibition’s guest curator is José Teunissen, Professor of Fashion Design at ArtEZ Academy of Art and Design in Arnhem and Visiting Professor at the University of the Arts London since 2009. She serves as a pivotal link between the designers, museums and universities in the Netherlands and China.

‘The Future of Fashion is Now’ was made possible thanks to the generous support of OCT, Creative Industries Fund NL and the Dutch Ministry of Education, Culture and Science, as well as the contributions of Control Union Shanghai, Han Nefkens Fashion on the Edge, Next Fashion, Guangzhou Academy of Fine Arts, The Pin Projects and the Embassy of the Kingdom of the Netherlands in Beijing.


Queen Máxima opens ‘The Future of Fashion is Now’ in Shanghai                              

The ArtAids foundation was set up in 2006 at Han Nefkens’ initiative. ArtAids fights AIDS with the power of art as its most important weapon. ArtAids invites leading artists to produce work that is inspired by AIDS and related problems. These works of art are used to raise the public’s consciousness and to encourage their involvement.

Fundació Han Nefkens

The Han Nefkens Foundation is a private non-profit organisation that was set up in Barcelona in 2009 with the aim of promoting the production of contemporary artworks. The mission is to stimulate artistic creation in Barcelona by offering international artists an opportunity to create artworks and interventions in the city, and to promote other fields of contemporary creation.


Han Nefkens started to collect art in 2000. The H+F Collection, named after himself and his partner Felipe, is in long-term loan to various museums in The Netherlands and abroad. Nowadays Han Nefkens is not only active as a collector but also as an initiator of international art projects, often in collaboration with museums and other art institutions.